The Napier Room is our largest and most sought-after event space.
With a prominent position at the front of the Clubhouse overlooking the paddock, the room is flooded by natural daylight and has a balcony for break-outs.
The room benefits from an in-built PA system, lectern and microphone and large projector and screen. Further portable TV screens can be provided if required.
Seating for 250 theatre style or 176 cabaret style makes this room perfect for conferences, awards ceremonies, screenings, special occasions, exhibitions and networking events
The Bluebird room offers a superb space for events of all occasions, from wedding ceremonies to corporate meetings, for up to 100 guests.
There is an abundance of natural daylight with windows on 3 sides of the room, whilst access to the nearby Motoring Exhibition is very easy. The room inter-connects to both the Napier room and the Members bar and is where evening entertainment takes place.
The Members Bar is a beautiful room with Art Deco features and is a room which is perfect for drinks receptions, small family gatherings, afternoon tea and even a syndicate room for corporate meetings.
There is a balcony that runs along the length of the Bar for those who wish to bask in the sunlight, overlooking the Motoring Village.
The Ford Room is a great room for smaller business meetings or for private dining for up to 20 guests.
Also having access to the south-facing balcony, the room enjoys natural daylight and a more intimate feel.
Book a Concorde Experience for your guests and enjoy this iconic aircraft, learning about the history of aviation and seeing the memorabilia on display. Have a virtual flight and watch a video of Concorde flying at speed at high altitude to relive the feeling of grandeur! Sip Champagne on board to enhance the occasion - how decadent!
Or get married on board for an extra special occasion! 30 of your friends and family can sit in the front cabin whilst you say 'I do' , with standing room for a further 28 guests in the rear cabin.
Book your drinks reception in the Aircraft factory and learn about the Wellington bomber that was rescued from Loch Ness. Watch the tinmakers demos and see how the aircrew lived in bygone days.
The Motoring Village has our classic collection of bikes and cars, such as the immaculate Napier Railton and Daisy, the car ridden by our founder, Ethel Locke-King. Hear the stewards share their knowledge of the exhibits whilst you sip Champagne and enjoy delicious canapes, or simply book a private guided tour - the choice is yours!
Located on the first floor, the Exhibition Area is a truly versatile space that can accommodate up to 1000 guests for an exhibition, where guests are expected to come and go.
This airy and spacious environment benefits from natural daylight and views over our AMG Handling Circuit, and our range of vehicles can be removed or arranged based on your exact requirements allowing your guests to mingle with ease. It can also be set up as a large refreshment area for any conferences taking place in the Brooklands Hall, Russell or Hamilton Suite.
It’s also one of our most popular evening venue spaces, accommodating up to 450 for a dinner.
Located on the Ground Floor and offering high quality audio-visual equipment, this large, impressive space can be branded and configured for anything from business conferences to public product launches. It is a blank canvas ready for you to create an environment perfect for your event
Refreshment area for AMG Suite or can be hired separately as an exhibition area.
Located on the top floor, the AMG Performance Centre is an ideal space for stylish presentations and events. We can tailor the area to your exact requirements allowing your guests to dine, meet and mingle amongst our display of premium AMG vehicles.
Named after the current driver line-up for the Mercedes-AMG Formula 1 team, the Russell and Hamilton Suite is located on the first floor, the suites can be used individually or as one larger space, thanks to the removable partitioning.
A variety of configurations from boardroom to theatre can be arranged across one or both facilities to suit your requirements, and there is the added benefit of a large exhibition floor adjoining the rooms where refreshments and lunch can be served.
Situated on the top floor, the Cinema at Mercedes-Benz World has the latest audio-visual technology to effectively communicate your message on screen for up to 88 people, all comfortably accommodated in spacious tiered seating.
Sophisticated equipment enables you to switch with ease between screening a film and projecting a presentation, so whatever the occasion, you can capture your audience's attention with sharp images and crystal clear sound.
Find out more on how to promote your venue to our site visitors.
Preparing for a product launch? Have you thought about Birmingham? The UK’s second largest city is diverse, vibrant, and at the centre of everything. With two pivotal stations, Birmingham New Street and Birmingham International, the city is easily reachable by road or rail and extends its arms to welcome visitors from all over the UK. The Chiltern Railways, serving Birmingham Moor Street station, offers a direct line from London Marylebone, making the journey seamless.Just a stone’s throw away from the city is Birmingham International Airport, putting Europe and numerous international destinations on your doorstep; the world is truly at your feet. Welcome to Birmingham, where connectivity meets convenience, meets product launch venues by the boat load. And this is important, because the venue can significantly impact your product launch event’s theme, style, and success. Follow these steps and make sure it aligns with your product and audience:Choosing a theme for your product launch that helps showcase your product and creates a cohesive feel for your event.Setting a realistic budget will help you decide the type of venue and is key to any successful product launch plan.Decide on the format of the event that best suits your product and audience and you’ll know which type of venue you’re looking for.Effective marketing can increase awareness of your product launch event, leading to more guests and greater product exposure.Incentives for guests to post about your product launch on social media can help generate online hype and expand your reach. Choosing a unique and unusual venue can make your event that much more Instagramable.So, without further ado, let’s consider some venues in Birmingham that are ideal for product launches:The Birmingham Repertory Theatre (REP): Known for its unique charm and able to accommodate 800.Revolución de Cuba Birmingham, a Latin venue, accommodates 550 guests for product launch events. It’s impressive, fun, and one of the most sought-after venues in Birmingham’s city centre.The Cocktail Club, a collection of high-energy bars to inspire product launch guests, has one of its best editions in Birmingham, with two floors, three rooms, and a massive capacity of 450 people.Birmingham Botanical Gardens, a secret gem! Offering five modern event suites for 20 to 500 delegates amidst 15 acres of stunning gardens. Just two miles from the city centre, it's an unforgettable event location.Villa Park —home of Aston Villa Football Club— is known as one of the finest sports stadia in the country. This reputation is enhanced by beautiful function rooms and supporting facilities. Villa Park can accommodate up to 700 and is perfect whether your product is sports or health related, or not.Edgbaston Stadium offers more than a cricket pitch, it’s a legacy of cricketing triumphs since 1886, now a distinguished venue, ideal for product launches. With versatile, multi-function, award-winning spaces Edgbaston accommodates from 10 to 800, delivering unforgettable experiences, so you can create a unique story in Birmingham.Millennium Point is an award-winning iconic landmark and unique venue that’s able to accommodate up to 500, in a city centre location that’s easily accessible—New Street Station and other city centre transport links are only a short walk away.Unique Venues Birmingham specialises in putting in the extra, to create truly impactful and memorable product launches. With a dedicated event team at hand and a collection of unusual venues, offering over 25 amazing event spaces, UVB gives you the flexibility to create a fantastic product launch, with up to 800 guests.Eastside Rooms is a new purpose-built conference and event centre in Birmingham’s Eastside district. Offering 23 modern spaces for your product launch event, accommodating between 2-1200 attendees, in an easily accessible location. Eastside Rooms creates a superb blend of style, fun, and professionalism—exceptional experiences await.Every product launch is unique, so these suggestions may need to be adapted to meet your specific product and audience. Good luck hosting your perfect product launch event in Birmingham!
View blog
group
website
